Popular Aussie TV character Bluey is set to be reimagined in LEGO form through an all-new partnership in 2025.

Bluey is getting its first-ever LEGO sets later this year, following the announcement of a new partnership between the toy maker and BBC Studios.

With its 4+ and Duplo collections, Lego is aiming to appeal to younger audiences and has revealed six themed pieces based on ...

Six new "Bluey"-themed LEGO sets will make a 2025 debut across the LEGO 4+ and LEGO DUPLO brands, according to a company news ...

Bluey finally makes the cut to be turned into Lego. Agro, Mr Squiggle & Humphrey Bear still waiting on their invitation.

The LEGO Group and BBC Studios have today announced a new partnership merging the globally adored world of Bluey with the fun and creative possibilities of the LEGO® universe for the first time ever.

The Lego Bluey lineup will span both the Lego 4+ and Duplo categories, making them smaller sets aimed at young builders.

Australia’s Bluey has something to celebrate, beyond being one of the best exports in years, beyond being a fantastic show ...

What’s Valentine’s Day without flowers? That would be like Easter without eggs or Fourth of July without fireworks. But there ...

The Lego Group has announced a new partnership with BBC studios to release Bluey themed building blocks.

Six LEGO Bluey products within the LEGO 4+ and LEGO DUPLO® product lines will be revealed this spring, before being available ...

The Lego Group and BBC Studios have announced a new partnership merging the globally popular Bluey brand with the fun and ...