Marketers will use AI technologies like digital assistants ... notion that marketers can reach their customers only in linear stages. The funnel—a cornerstone of sales and marketing teams for over 100 ...

Maximize conversions by tailoring content to each sales funnel stage ... Kris is the founder and former CEO of Internet marketing firm Pepperjam, which he sold to eBay Enterprises in 2009.

Conducted with OMG, the study touts Snapchat’s creator ecosystem at a time when TikTok’s future in the U.S. remains ...

In a marketplace where clicks, conversions, and content reign, digital marketing is no longer just an option - it's the backbone of every thriving brand. In a report by Technavio, digital marketing ...

Its simplicity and impact at the bottom-of-funnel (BoF) have made it a reliable conversion ... we were able to support key marketing principles with numerous case studies sourced from WARC. It helped ...

Cross-Channel Integration: Leverage the strengths of different online channels by integrating them strategically. For example, use social media platforms to promote blog content, and include links to ...

To fuel unprecedented growth, amika, the fearless Brooklyn-born haircare brand, has appointed January Digital as its Media Agency of Record. January Digital took the reins of the media business in ...