Don't be shy, come on in! I've got everything from Twinkie lip kits to lip liner stains to mambo sauce to strawberry milk ...

ColourPop Pretty Fresh Tinted Foundation Balm is a skin care-infused formula that offers hydrating light-to-medium coverage.

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DA Davidson lowered the firm’s price target on Elf Beauty (ELF) to $75 from $80 and keeps a Neutral rating on the shares after meeting with its ...

I’m the first person to run after any product geared toward dry skin. Lotions, potions, serums — you name it — and I’m ...

Choose creamy liners over drier options, as they blend effortlessly with your lipstick or gloss, helping to avoid any ...

e.l.f. Beauty has partnered with Fazit Beauty on a limited edition range of product bundles for sports fans. Fazit’s make up patches recently went viral and hit headlines after Taylor Swift was ...

The color isn’t crazy, and it makes my lips feel soft. Not sticky at all. Typically, any lipstick or lip products make my lips peel, but this doesn’t. Very happy with it!” Another claimed ...