The new Fujifilm GFX 100RF might look like an X100VI – but this medium format compact is a whole different beast ...

The head of Fujifilm's Professional Imaging Division says he things more affordable cameras and possibly compacts are key to ...

Thanks to the viral fame of its predecessor, the Fujifilm X100VI has remained difficult to find even more than one year after its release. But B&H, a major photo retailer in the US, has finally ...

The Fujifilm X100VI is the internet’s favorite camera. I’ve owned it for nearly a year, and it may be worth the hype.

(Spoiler: It’s just good lighting and a great quality camera). First off, the FUJIFILM X100V is a great digital camera for the “vintage aesthetic” lovers. This camera often ranks favorite due to its ...

Fujifilm just announced its latest medium format camera, the GFX100RF. This one differs from the company’s other GFX models ...

GFX100RF is the first camera in the GFX System to feature a 4-stop ND filter built in, useful for image creation at maximum aperture in bright environments or with slow shutter speeds. The leaf ...

FUJIFILM has announced the new GFX100RF, a lightweight medium format mirrorless camera with a fixed FUJINON GF 35mm f/4 Lens.

Is Fujifilm X-M5 the company’s most interesting cameras today? A photographer weighs in on the pros, cons, and overall experience.

If I was to pick one of the Leica and Fujifilm cameras it would have to be the X100VI. However, for many people the choice isn't even there because of limited availability. For now, compact camera ...

Today’s best cameras are almost always capable tools for both photography and videography. If your main focus is shooting stills, though, certain cameras offer better value and performance than ...