Google Ads is rolling out mandatory brand guidelines. It requires you to officially document your business names and logos by March ... been Paid Media Editor of Search Engine Land since ...

Google Ads just updated Responsive Search Ads to improve asset pairing and messaging consistency. Here’s what’s changing and ...

Google's update enhances ad flexibility, optimizing asset combinations dynamically to improve engagement, relevance, and ...

Avoid costly mistakes in international PPC campaigns by checking these 13 critical Google Ads settings before launching.

Google Ads has added to Performance Max campaigns, the search themes, an indicator to tell you what is driving a specific ...

Google announced three updates to its image and assets system including its generative AI can now generate people and faces. Google also announced asset audience recommendations and asset testing for ...

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That change quickly became a headache for nonprofits that buy Google search ads to find donors. Other outfits, they discovered, were using their trademarks to draw internet traffic. Samaritan’s ...

The digital advertising landscape is undergoing a seismic shift, with Google Search serving as the epicentre of this transformation. As we begin to navigate through 2025, marketers and the brands ...

Certifications are a great way to show you are growing. Here is what you need to know in order to obtain the Google Ads Search certification. The Google Ads Search certification shows an employee ...

AD METER 2025:Sign up to rate all the big game ... mouse of his computer and is greeted for a job interview as the Google logo signals the commercial's end. Here's what it looked like on the ...