Skipping IMAX could put a noticeable dent in the film’s earnings, especially since premium format tickets are more expensive. Of course, fans aren’t holding back either.

You can clearly notice some recurring themes in those answers. Over and over again, fans talked to us about how IMAX makes ...

Imax CEO Rich Gelfond says film distribution to China remains 'business as usual' despite trade tensions, with three new ...

IMAX expects to generate $1.2 billion in box office revenue this year, its most ever. But the company is still relatively small. It reported $87 million in revenue last quarter, and $8 million in ...

MJR Troy will open an IMAX auditorium this summer with 4K laser projection, luxury seating and enhanced sound for a premium moviegoing experience.

The Next-Generation IMAX Precision Sound system distributes audio evenly throughout the custom-built auditorium, the company said in a statement. Dubai’s VOX Cinemas introduces tiered pod seating in ...

Under its AMC Go plan, AMC continues to provide guests with an even greater selection of premium experiences, immersive sight and sound enhancements, more comfortable seating and other theater ...

AMC will upgrade and expand IMAX with Laser to 180+ locations. The deal marks the largest U.S. IMAX agreement since 2018. Market-moving news hits Benzinga Pro first—get a 30-minute edge and save ...

IMAX is, of course, the most famous of those premium format options; so, we partnered with the industry leader and AMC Theatres to interview people coming out of a screening and ask why they ...

“F1” will be the first film to be displayed on a new state-of-the-art IMAX screen, the first commercial movie theater in Volusia County to offer that popular trademarked technology. According to a ...

The IMAX experience is touted as state-of-the-art in terms of picture and sound quality. ... premium seating. In Deltona, Epic Theatres of West Volusia offers Epic XL, ...