Chinese food and beverage brands are gaining fans across Southeast Asia, offering alternatives to big name American chains and expanding Beijing's commercial and cultural sway in neighboring economies ...
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Adweek on MSNHow Interactive TV Is Reshaping Consumer EngagementThis post was created in partnership with IRCODE Television has long been a passive experience, but what if you could engage ...
MARKETING-INTERACTIVE readers and welcome back to the weekly roundup. This week, we explored whether Chocolate Finance's CEO could rebuild trust after a post-withdrawal blunder, Malaysia's VoxEureka ...
As flaws in programmatic advertising become more pronounced, agencies turn to supply-side platforms for more direct ...
Local families experienced cultural traditions, vibrant activities, and community connection at Pavilion Bukit Jalil.
Microsoft recently unveiled new interactive ad formats for Copilot, including Showroom ads and Dynamic filters, which are ...
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