FuboTV, the leading sports-first live TV streaming platform, has announced the availability of four new interactive Connected TV (CTV) ad formats to further drive audience ad engagement. The ...

According to a Deadline report from Friday, Amazon saw a 10% rise in customer engagement with interactive ads this year during the Black Friday NFL game vs. last year’s debut edition.

President and CEO of the Interactive Advertising Bureau (IAB ... "They registered for this event online. When we found out, we cancelled the registration and reversed their credit card billing.