Hot Wheels 5-Packs are great if you want to kickstart a new collection, but fantasy castings are typically the driving force ...

We used to be called a toy manufacturer,” Mattel CEO Ynon Kreiz said at the UBS Global consumer and Retail Conference in NYC.

Keeping up with Mattel's Hot Wheels releases could feel like a full-time job. Here's a set some of you might not have known ...

Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...

(Bethany Baker | The Salt Lake Tribune) Ian Weber, who has collected Hot Wheels his entire life, shows off the rare 1995 ...

According to CEO Ynon Kreiz, who spoke at an investment conference on Thursday, this transition comes at a time when Mattel, ...

Mattel is continuing its ongoing 80th anniversary celebrations with the Toys As Art, Art Inspired By Toys: Mattel’s 80th ...

A new exhibition coming to Corey Helford Gallery on March 15 will be “the perfect kickoff” for toy company Mattel Inc.’s 80th ...

Mattel inked a licensing agreement with Warner Brothers Discovery, getting back the rights to develop and market toys based on DC characters including Batman and Superman.

Classic Mattel toys include, above, clockwise from left, all-female presidential ticket dolls, the Hot Foot T-Bucket Dragster Hot Rod Ride-On car and Hot Wheels, which were first introduced in 1968.

In addition to foundational Mattel brands such as Barbie, Hot Wheels, Matchbox and card game ... The proud declaration “We Make Toys” is painted in giant letters, in the signature ruby-red ...