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Geico, one of the nation’s largest auto insurers, has launched a review to expand its creative agency roster, Ad Age has ...
"Reimagining our orchestration strategy to get the best out of all of Mediabrands. That was our big 2024 bet," reflects ...
Discover how media agencies are leveraging automation and AI to revolutionize their operations and improve efficiency.
Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to ...