Teenage athletes with dedicated social media followings are becoming the next generation of brand ambassadors, and they can ...

Marcus Jordan was reportedly arrested for driving under the influence, cocaine possession, and resisting arrest.

Horton-Tucker was called up by Nike's Jordan brand shoes and apparel company for an opportunity to try on a classic shoe that ...

JALEN HURTS – Michael Jordan’s legacy transcends basketball—it’s woven into sports, music, fashion, and pop culture like no other athlete’s influence. To celebrate 40 years of Air Jordan dominance, ...

The most shocking trade in NBA history began with a secret meeting in a coffee shop in Dallas -- and was fueled by a 20-year ...

The Dallas Mavericks GM who just traded Luka Doncic to the Lakers is also the same man whose botched Nike meeting helped push ...

The Australian pro golfer — who partnered with Malbon Golf last year after his contract with Nike ended in 2023 — made waves ...

The Lakers acquire five-time All-Star Doncic in a deal that positions him as their star of the future and sends 10-time ...

NBA 2K’s official X handle recently dropped a bombshell that Jordan Brand got BANNED in NBA 2K25 due to reasons beyond their control. Sneakerheads and gamers were rocked by the statement.

On a recent Saturday at a sneaker convention in Fort Lauderdale, Fla., Jay Samuels stood behind a table full of Nike and Adidas sneakers he was hoping to sell.

Nike is rumored to bring back the Air Jordan 6 OG “Infrared” sneakers in 2026 to honor its 35-year legacy. The Air Jordan VI 'Infrared' debuted in 1991 in a red and black colorway and was worn by ...

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