Holt is responsible for Net Conversion’s approach to sophisticated measurement and data modeling, continuously developing and enhancing Conversionomics, the agency’s proprietary Martech platform.

Adjusted EBITDA margins are targeted at 16.6% for 2025, supported by $250 million in cost savings from restructuring initiatives. These include centralizing corporate functions, offshoring, and ...

OMD Worldwide, part of Omnicom Media Group and the world’s largest media agency network, has revealed its new brand ...

Not all advertising executives share his sangfroid. Today, technology is changing the industry faster than at any time since ...

Omnicom Media Group agency OMD Worldwide, has unveiled its new positioning: We Create What’s Next. Omnicom Media Group agency OMD Worldwide, the world’s largest media agency network, has unveiled its ...

Leaders from Channel 4, Omnicom Media Group UK and Google share three ways to ensure that marketers remain indispensable as the driving force of growth amidst shifting priorities and tightening ...

We Create What’s Next underscores OMD’s capacity to leverage shifts in how consumers discover, engage, transact and love ...

Omnicom Media Group agency OMD Worldwide has unveiled a new positioning. According to media reports, the agency has ...

Media agency network OMD Worldwide has taken on a new brand positioning, designed to send a new message to marketers.The ...

Omnicom Media Group agency OMD Worldwide has unveiled a new positioning: We Create What’s Next. The agency said the new ...

“We Create What’s Next sends a straightforward message to our teams, our brand partners, and the marketplace more broadly: OMD is building on our global leadership position and legacy of innovation to ...