Youth brands must stay ahead in a fast-evolving world of trends and platforms. Sprite's Joke in a Bottle tapped into teenager's love for tech and humour, transforming Sprite into more than a refresher ...

Some flavors are just too good to let go. And Sprite, one of the world’s most iconic lemon-lime sodas, knows exactly what its ...

Sprite, a beverage brand, launched its first-ever comedy portal, Joke in a Bottle, in partnership with comedians in India to gain consumers from the On-the-Go category by captivating audiences in a ...

New ambient sounds have been added to Desert and Badlands biomes, triggered by specific block arrangements. Animal variants (Warm and Cold) for Chickens, Cows, and Pigs have been added, with updated ...