Barry Sternlicht, who built Starwood into a hotel empire before selling it to Marriott, is reviving the Starwood name and ...

Twenty years ago, the hotel magnate stepped down from Starwood, which later sold to Marriott for $13 billion. Now, he wants to give it another go.

While the sale of Starwood was not unexpected, major industry players like Intercontinental Hotels Group and Hyatt Hotels Corporation had long been vying to acquire the company, and Marriott was a ...