New Delhi: Sony LIV has onboarded multiple sponsors for the fourth season of Shark Tank India. ACKO, Pokerbaazi, and Swiggy ...

Uber saved $35 million annually by rethinking its marketing strategy. Learn how they discovered the inefficiencies of Meta ...

In an exclusive interview, Ranjana Mangla, Senior VP & Head of Ad Revenue, Sony LIV, claims the ongoing season has grown by ...

The hoarding promotes Swiggy Instamart and how buyers can get kites delivered in 10 minutes if they lose one of their own during a kite-fighting duel. The outdoor ad has received praise from a ...

Swiggy Instamart may promise to deliver anything a customer wants – whether it is Juhi Chawla or Falguni Pathak (remember their famous ‘Name it, we'll get it’ ad campaign?) – but even this ...

Meta’s recent changes to content moderation and the introduction of Community Notes have sparked concerns among advertisers ...

As Shark Tank India Season 4 continues to make waves in the OTT space, SonyLIV has announced a new wave of sponsorship deals, ...

The ad, conceptualised by Swiggy’s in-house creative team, leans on Reshammiya’s signature style and his pop-culture aura to engage audiences, with musical references here and there.

MUMBAI: Pickleball fever has hit India, and there’s no turning back. Ahead of the highly anticipated inaugural World ...

MUMBAI: Artificial intelligence (AI) has gone from being a buzzword to an indispensable tool, revolutionising industries ...

Is the industry divided about the Publicis WW and Leo Burnett merger in the Indian context, as it were for WT & VML or ...