In honor of PureWow’s 15-Year Anniversary, Fashion Editor Abby Hepworth looks back at the 15 items in her wardrobe that she’s ...

Day four of South by Southwest Music felt especially global.

My outfit ideas have been getting a lot of buzz over on social media, so I am rounding up more faves for y’all to shop. This ...

NFL free agency can provide a quick fix for teams facing a pressing need, and the Bears and Cardinals were among those who ...

Bottega Veneta’s chic take on the typical plaid overcoat feels fresh and current, especially when worn with clean staples, like a perfect white tank, jeans, and thong sandals. In light, low-contrast ...

A double-breasted jacket features two overlapping buttons which cross at the front. “Double-breasted [suits are] made in ...

A. Denim is made from cotton and uses a particularly tough weave to make a rigid and sturdy fabric. Premium denim shirts are ...

Whether you’re escaping the cold with a beach vacation or simply want to get a head start on summer shopping, know that ...

Celebrate in style with these 17 St. Patrick’s day tops that’ll have you looking festive and fabulous and start at $8 — ...

The spring color pallete mixes light pastels, mid-tones and brights. A few of this season’s featured colors, Panna Cotta, ...

Chappell Roan! Charlotte Lawrence! Liya Kebede! Rabanne’s Fall 2025 front row was stacked with some of fashion’s chicest It ...