Amid the Philadelphia Eagles’ defeat of the Kansas City Chiefs and Kendrick Lamar ‘s triumphant halftime show featuring SZA at the Super Bowl LIX, Nike, Inc. debuted its first Super Bowl ad in 27 ...

After nearly 30 years on the sidelines, Nike made a return to Super Bowl advertising. The sneaker giant took center stage ...

You may recall that Emily Adams Bode Aujla first found the long-forgotten 1970s silhouette deep in the Swoosh’s Beaverton archives. Introduced to help players take on newfangled Astroturf surfaces, ...

Tesla spins lower again as investors eye if it's the Model Y refresh or Elon Musk blowback denting global deliveries ...

By tapping two well-respected collegiate coaches and adding resources, they’re hoping to attract young talent—and win more ...

Nike and A'ja Wilson make history with the Nike A'One. Check our Sneakers news for more upcoming releases and breaking ...

Devin Booker made history on the night of February 4, 2025 and the Nike Book 1 “All-Time Leading Scorer” PE sneakers commemorate this achievement.

The National Women’s Soccer League will establish a $5 million fund for players as part of a settlement that stemmed from ...