Companies refining their ambassador strategies could benefit by prioritizing connections that resonate with their audience.

The worlds of are coming together again. Iconic blended Scotch whisky brand announced that it was naming Formula 1 driver ...

Balenciaga has officially launched its Brand Ambassador Fanclub Series in celebration of some of its most iconic celebrity ...

Levi’s has announced its new ambassador, Diljit Dosanjh. Dosanjh has joined Levi’s as the first Punjabi artist. Drawing ...

Estée Lauder announced that actress, writer, model, and anti-ageism activist Paulina Porizkova will return to the brand as ...

Luxury Scotch whisky, Chivas Regal, has announced Formula 1 driver Charles Leclerc as its Global Brand Ambassador in a ...

The collaboration showcases Levi’s menswear collection, with new loose and relaxed fits, while embodying Dosanjh’s signature ...

Levi’s has named Diljit Dosanjh as its newest brand ambassador. He is the first Punjabi artist to join Levi’s growing network ...

Because I’m Worth It’’ L’Oreal’s most universal mantra has been its cornerstone for more than fifty years; and now the ...

Italian luxury fashion house Salvatore Ferragamo announced Chinese actress Gao Yuanyuan as the brand’s ambassador for China ...

Charles Leclerc has entered into a global partnership with Chivas Regal, a well-known luxury Scotch whisky brand, appointing him as their Global Brand Ambassado ...