Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What ...
PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...
ELLE beauty editors try Pat McGrath’s newest product, inspired by the Maison Margiela Couture Spring 2024 show.
Korean and Japanese skincare has gained massive popularity in recent times. However, which one is more suitable for Indian ...
When it comes to makeup artistry, few names carry the weight of Pat McGrath. Dubbed “Mother” by the fashion and beauty worlds ...