Unveiling exclusive insights into the upcoming project from Ryan Reynolds’ production company, Maximum Effort.

Jurassic World' director Colin Trevorrow is set to direct untitled conspiracy thriller at Paramount with Ryan Reynolds ...

Maximum Effort, the production and advertising company co-founded by Ryan Reynolds and George Dewey, inked a multiyear, first-look deal for unscripted content with subscription-TV streamer FuboTV.

Ryan Reynolds’ production company Maximum Effort Productions has inked a first-look deal with FuboTV Inc. for unscripted content. The deal was described as a “multi-year partnership,” the ...

MNTN, the parent company of Ryan Reynolds’ Maximum Effort Marketing, has entered into an agreement to offload its interest to “an affiliate of its original owner.” The move will recombine ...

Maximum Effort had sold the marketing side of the business to MNTN in 2021, with Reynolds working as chief creative officer. The actor will continue to serve in that role with the ad firm.

Experts question if Ryan Reynolds's lawsuit influenced MNTN's sale of Maximum Effort. / Credit: Mint Mobile Mntn, the connected TV advertising platform, is parting ways with Maximum Effort ...

Reynolds is rebooting Alf, the furry brown alien of the eponymous sci-fi comedy from the 1980s, with a series of sponsored content shorts on his Maximum Effort Channel. The "Deadpool" star ...

Ryan Reynolds broke marketing barriers with 'Deadpool,' Aviation Gin, and more. Now, via Maximum Effort and MNTN, he's having a bigger impact Don’t worry, this Sarah McLachlan ad for Bolt won ...

NEW YORK—The Maximum Effort streaming channel has launched on a wide variety of platforms with carriage on Fubo, Amazon Freevee, LG Channels on LG Smart TVs, Plex, Sling Freestream, VIDAA, VIZIO ...