Nishant is an Engineering Manager at Roku, leading mobile and Internet of Things (IoT) development for streaming and Smart Home products. His work has driven significant industry innovation, including ...

Yodel Mobile, the leading app marketing agency, has announced the appointment of Alexandra Stamp as Head of Marketing. Stamp, who joins as the first ...

As we enter 2025, the mobile marketing landscape remains a hot topic of discussion. Bold claims like "hypercasual games are dead" and "user acquisition is ...

You’ve achieved impressive growth with your app – hitting key milestones in installs, active users, and lifetime values. But with scale comes new ...

Lenny is the CEO and Founder of GoKart as well as Brown Boots, bringing over a decade of expertise in app monetization, affiliate marketing, and direct advertiser partnerships. He has built a ...

In the ever-changing landscape of App Store Optimization, one thing holds true: if you’re not constantly optimizing or testing creatives in the app stores, you risk leaving valuable installs on the ...

Scaling app campaigns is the ultimate goal for mobile marketers. It’s the process of expanding your successful marketing ...

The biggest names in the app industry are gearing up for App Promotion Summit London 2025, taking place on April 24th at The Brewery. This year's APS ...

Alper is a full stack app growth consultant and the Head of Performance Marketing at a stealth-mode startup. With over 13 years in the mobile industry, he has collaborated with more than 60 companies ...

The mobile landscape is evolving faster than ever. With new technologies, shifting consumer behaviors, and growing privacy regulations, staying ahead of ...

Melanya has dedicated her career to helping game developers and publishers embrace a data-driven culture, enabling smarter decisions and delivering impactful results. In addition, she is a Women in ...

SMS Marketing platforms are helpful services that facilitate the planning and integrating of marketing campaigns that specifically target mobile devices via SMS (Short Message Service). SMS ...