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Adland reacts to Google's latest update after AI Overviews lead to a 79% drop in click-through rates to websites.
India's festive season is expected to witness a 10–12% jump in advertising spends in 2025, despite global macroeconomic concerns and a tighter festive calendar.
While the D2C playbook will continue to grow, brands that treat retail as a relationship — not just a revenue stream — will be the ones that unlock deeper consumer engagement. The physical store, far ...
Fintech company Revolut has announced it will become Audi F1 Team’s title partner from the 2026 FIA Formula One Championship ...
Meta teams up with Safer Internet India to launch a creator-led push against online scams, frauds and fake schemes.
Advertising revenue surged 21% with CEO Mark Zuckerberg spotlighting progress toward AI 'personal superintelligence'.
Campaign’s take: Peps Industries has turned the breakup trope into a mattress manifesto. Its latest campaign, ‘ Some Breakups ...
As the sustainability discourse in India becomes more complex, the question for brands is no longer whether to engage—but how ...
The report highlights Haymarket's progress against its commitments to diversity & inclusion, gender equality, quality education and climate action in 2024/25.
Mark Penn’s challenger playbook: Cockroach DNA, pickleball and a $5 billion bet At Cannes Lions, the challenger network’s CEO outlines a $5 billion ambition, a $ 20 million-a-quarter AI investment, ...
A kiss cam, a fake apology, a CEO and HR head in the frame—brands jumped on Astronomer’s viral moment faster than you can say “crisis PR.” ...
26 th July 2025 marks the 10 th year of celebrating World Mangrove Day. Marking the occasion, Signature Packaged Drinking ...