NBA commissioner Adam Silver has said the league will “respect the tradition of European basketball” after announcing plans ...

The agreements, announced today (Friday), bring GST to 189 territories globally across 21 broadcasters.

Tech-led sports media and marketing agency TGI Sport has acquired experiential marketing firm Engine Shop and sponsorship ...

Spain is considering submitting a bid to stage the 2035 Fifa Women’s World Cup, in collaboration with Portugal and Morocco, ...

Fifa continues to go to market in the final territories where media rights for next year’s World Cup are yet to be sold, ...

The National Football League and Major League Baseball are making moves into the influencer marketing space, with both ...

SportyTV has agreed a shirt sponsorship deal with LaLiga club CD Leganés, the first such deal the African broadcaster has ...