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Publicis Brazil Heineken was about to launch its new zero-alcohol beer in Brazil. They were looking for a way to distribute beers in the middle of the pandemics without making it ordinary or an event, with a highly PR potential.

Bruno Bertelli, Global CCO Publicis WW, CEO Le Pub Amsterdam: “By dedicating Bottega’s well-frequented platforms on and offline to the smaller Bottegas, this project shines a light on Italian excellences that have always inspired the world and deserve visibility throughout these …

As Chief Creative Officer of Publicis Groupe Central and Eastern Europe (CEE), he oversees the creative output of the Groupe’s creative brand agencies across 14 markets. He is also the Chief Creative Officer of Publicis Groupe Romania and a member of Publicis, Leo Burnett and Saatchi&Saatchi Global Product Committee (GPC).

This is the game that characterizes L.12.12. The new campaign captures the essence of the iconic polo shirt that is not limited to a style, setting or context. We see a young generation, owning the city streets with their unique movements, vision, and culture whether it comes from sport, fashion or art. The bottle […]

L’Oréal is leading the world in beauty and pioneering the world of beauty tech. For more than 110 years, L’Oréal has devoted its energy and its competencies solely to one business: beauty. L’Oréal has chosen to offer its expertise in the service …

Publicis Perú and Cusqueña create the first Michelin restaurant in Perú Peru is recognized as one of the best tourist destinations in the world, but despite the multiple global awards that Peruvian gastronomy has such as being chosen 9 times in ...

Publicis Italy With an aspirational, confident but subtle take on life, Bottega Veneta wanted its pop-up to reflect the luxury of time and creativity, as well as the Italian joy of living and considered sophistication.

Publicis Conseil, France In France, hateful content has increased by 43% on Twitter each year. A deputy, Laeticia Avia, proposed a law against online racism to the National Assembly.